美女
Beauty,
Youthfully Elevated.
Born in Ishikawa, Japan. Rooted in science.
Carried by a quiet belief—that the most
elegant chapter of your skin’s story is about to unfold.
A quiet
beginning
in Japan.
“Laviejo was not built on trends. It was built on patience, precision, and a deep respect for the skin.”
Towako Medical Cosmetics was founded in 2011 with a singular focus: understanding skin at its deepest level. Long before Laviejo became a name, the company was quietly supplying premium raw ingredients to some of Japan’s most respected cosmetic houses — a foundation of scientific integrity that would define everything that followed.
September 9, 2011
Towako Medical Cosmetics is founded in Ishikawa Prefecture — a region celebrated for its mineral-rich mountain waters, thriving vineyards, and a long heritage of agricultural precision.
The Collaboration
Under the leadership of Mr. Shinya Takahashi, the company forms a pivotal partnership with Prof. Shinkichi Honda — a scientist renowned for pioneering wine yeast extraction technology. This union of visionary leadership and academic excellence becomes the seed of something rare.
The Discovery
Premium grapes, nourished by the spring waters of Mt. Hakusan, yield an extraordinary extract — rich in polyphenols, 17 amino acids, and antioxidants. Red Wine Extract becomes the beating heart of Laviejo's formulation philosophy, and the reason every product works the way it does.
January 5, 2015
Laviejo officially launches. A brand defined not by bold claims, but by purposeful science, intentional simplicity, and a calm confidence in what it quietly offers the world.
Coming to the Philippines
Laviejo arrives in Metro Manila — bringing Japanese-grade skincare to women who believe that beauty, at every age, is something to be nurtured, celebrated, and never chased.
Beauty is not a destination.
It is a lifelong ritual.
Laviejo draws from the Japanese principle of 間 (Ma) — the art of meaningful pause.
We believe the most powerful skincare is not the loudest, but the most intentional.
Every formulation is crafted to work quietly, deeply, and with profound respect for the skin’s own natural rhythm and wisdom.
Standards we will
never compromise.
Every bottle of Laviejo carries the weight of a promise — one that begins with the ingredients we choose, and ends with the skin you see in the mirror each morning.
Proven Ingredients
科学的に証明された成分
Only premium, scientifically supported ingredients make it into a Laviejo formula. Each one is selected with purpose — and with proof.
🔬
Non-Negotiable Standards
妥協のない品質基準
Safety and efficacy are not features. They are the foundation. Every product meets the highest standards before it ever reaches your hands.
✦
Visible Results
目に見える効果
Laviejo is formulated to deliver real, tangible results that deepen with continued use. Skincare should be felt — and seen.
Purposeful Materials
故意を持った材料
Our Red Wine Extract comes from carefully selected grapes grown in Ishikawa Prefecture — a region with a deep heritage of agricultural craft.
Consistent Quality
一貫した品質
Production is intentionally limited to 500 units per month. Not as a restriction — but as a philosophy. Quality over volume, always.
🌸
Transparency Builds Trust
透明性が信頼を生む
We communicate clearly about what is in every formula, and why. Informed beauty is empowered beauty. That is something we never waver on.
Red Wine Extract.
Sourced from Mt. Hakusan · Ishikawa Prefecture · Japan
At the heart of every Laviejo product is a rare, science-backed ingredient — Red Wine Yeast Extract, derived from premium grapes nourished by the mineral-rich spring waters of Mt. Hakusan in Ishikawa, Japan.
This extraordinary extract captures the essence of the grape — working gently but deeply to restore radiance, support collagen production, and reveal skin’s natural vitality at any age.
-
Polyphenols & Antioxidants
Defend against environmental stressors and oxidative damage that accumulate over time. -
17 Amino Acids + Glutathione
Deeply nourish, moisturise, and restore skin luminosity from within. -
Fullerene C60
A powerful antioxidant that shields against UV-induced spots and discolouration. -
Triple Hyaluronic Acid
Multi-depth hydration for skin that stays plump, supple, and gently radiant.
Where we are going —
and why it matters.
Vision —
A world where youth is experienced at every age.
Laviejo envisions a world where every woman feels confident, radiant, and at peace with the skin she is in — at every age. We are building a loyal community across Japan and the Philippines that feels seen, valued, and empowered in their natural beauty journey. Quiet luxury, genuine innovation, inner radiance.
Mission —
Skincare rooted in science, delivered with grace.
Laviejo provides scientifically formulated skincare solutions that support graceful aging and everyday self-care. By combining nature-based ingredients with Japanese innovation, we make effective, elegant skincare accessible to those who view beauty as an ongoing journey — something to nurture rather than chase.
“At Laviejo, we promise purposeful skincare rooted in science,
crafted with intention, and delivered with integrity.”
— Laviejo · 美女 · Since 2015 · Ishikawa, Japan
Your skin’s next chapter
starts here.
Explore our curated collection of Japanese-formulated skincare — crafted for women who embrace a life of radiant youth.